Envirotech wanted to modernize their advertising by capitalizing on the targeting opportunities provided by key social media platforms.
Envirotech needed to appeal to a target market that consisted of visually minded individuals so Facebook/Instagram and Pinterest were chosen for their for their image based interfaces.
We targeted users that have shown interest in furniture in the past month and narrowed that down to people who also had shown interest in Business leadership.
Ad space was also bought on Linkedin as this platform allows us to target users based on their roles within their company.
Approximately 30 consultation requests per month which when put into a sales funnel represented a 300% ROI.
*Photography not done by me